Nescafe Coffee

Instant Coffee Brand

Nescafe is a historical brand started in 1938 in hopes to provide a simple way of making coffee by simply adding hot water to the dried coffee extract.

Process

The instant coffee we drink every day is proven to be just as nutritious and beneficial as traditional ground beans. The two ways used to process coffee to make instant formula is Spray-drying and Freeze-drying both these hot and cold treatments ensure that coffee is distilled into a concentrated mixture we see in Nescafe coffee jars. Coffee can also be consumed in decaffeinated versions that allow you to enjoy the taste and aroma without worrying about jitters and shakes due to overdose of caffeine. 

Classic  

The Original flavour is considered the classic black coffee taste that is had first thing in the morning to help consumers feel awake and ready for work. The glass jar for the Nescafe Classic keeps the coffee fresh in an airtight jar that is available in 200g, 100g and 50g sizes. Made from carefully selected Robusta Beans that are roasted to a medium-dark state that ensures their rich and smooth texture. 

All In One

The NESCAFÉ 3in1 is a modern instant coffee that includes sugar and cream in dry powder form. Consumers can choose to buy the entire box of 24 pocket size single servings of 20g to carry their coffee to work and while travelling. The easy-carry size makes it easy to prepare a coffee cup in minutes by simply adding hot water.  

Gold Series 

Nescafe Gold Blend is a series that uses Arabicas beans blended in with the classic Robustas beans creating a darker and richer brew that is closer to a dark roast. This feels closer to gourmet coffee products that have a deep, full-bodied strength and intensity but are not instant coffee. The Gold series has the aroma and feels toasted like ground coffee or filter coffee drinks.

There are many flavours in Gold that include Crema, Origins Colombia, Origins Uganda-Kenya, Espresso, Cappuccino, Latte, Mocha, Sumatra and Alta Rica. Coffee drinkers can bring the taste of boutique coffee cafes and bars home without the expensive price point. Making cafe-style coffee drinks affordable and economical as coffee drinks sold commercially are expensive to have every day of the week.